Thursday, July 26, 2012

Letter from a Reader: Wrong Credit

Assunta de Rossi-Ledesma, 2012 SONA 

Assunta de Rossi-Ledesma, 2011 SONA

Dear Fashion PULIS,

I am an aspiring fashion designer. I built my clientele over the years thru referrals without using and hiring any PR to do it for me. I am a one-woman show.

I have no paid advertisement to any form of media except some features in Bridal Magazines. Those were struggling years indeed, that paid off eventually in the end.

It is a great experience and pride to get noticed by celebrities and other high-profile personalities and  get me to make clothes for them.

One of them is my friend Assunta de Rossi - Ledesma who tasked me to create gowns for her for the  SONA 2011 and 2012.

Both gowns were featured in Stylebible.ph, and I was quite proud of that. Being new in the fashion industry, having my creation featured in that fashion magazine was certainly big an achievement.  However an "error" was committed as the dress was credited in favor of Mr. Rajo Laurel.

I hate to think that this is a common practice done by some known and pompous designer towards a fellow designer of my status.

I am sharing this with you so that other designers will be forewarned. This negligence that has not been rectified may cause me to lose opportunities.

Thank you very much, Fashion PULIS for taking the time to accommodate this letter in your blog.

Respectfully yours,
Sheryl Vicente

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