BMW launches Stitcher integration at SXSW

BMW announced today at SXSW that it's teaming up with Stitcher to integrate the popular iPhone app's on-demand streaming functionality into vehicles equipped with the BMW Apps and Mini Connected technologies.

We ran into BMW's Robert Passaro in the halls of Austin's Convention Center and he was kind enough to give us an exclusive demo of Stitcher inside a lovely BMW 650i convertible ahead of today's launch.

Most the iPhone app's features are available using the vehicle's infotainment system, including the ability to search, provide feedback ("More Like This" and "Listeners Also Like"), and create / remove custom stations -- album art is even displayed in high-resolution alongside show information.

The prototype Stitcher app for the BMW Apps and the MINI Connected platforms will showcase the following unique capabilities:

• Seamless integration and control of Stitcher's services through the vehicle's infotainment system, which enables easy searches for content, the ability to provide feedback ("More Like This" and "Listeners Also Like"), and fast forward and rewind control
• The ability to create or remove custom stations on demand
• High-resolution visual display featuring album art and convenient show/episode information, such as latest episodes, duration and whether the listener has already listened to the episode

Stitcher offers the following features:

• Personalized playlists of listeners' favorite shows
• Stitcher recommendation of other programs based on listening preferences towards the discovery of new shows and content
• The broadest selection of podcasts and live radio on-demand
• Stitcher SmartRadio enjoys a 4.5 star consumer rating and #1 ranking in the iTunes App Store's News category

"As promised, the BMW Group continues to deliver great, new services like Stitcher to our worldwide customers via the groundbreaking platforms of MINI Connected and BMW Apps," said Uwe Higgen, head of the international BMW AppCenter network, based in Munich, Germany. Development of the Stitcher app will commence via the BMW AppCenter Mountain View, California, which continuously scouts for new services in the Silicon Valley and the greater North American market.

When integration is complete, a simple update to the Stitcher iPhone app through the iTunes App Store will enable a host of Stitcher's unique entertainment features to be integrated seamlessly into the car, where they can be easily operated using the already familiar BMW iDrive and MINI Connected systems.

Ampera and Chevrolet Volt, Ampera/Volt sweeps

TECHNICAL DATA

Body: 5-door hatchback
Size: 4.50 X 1.79 X 1.43 m. Wheelbase: 2.69 m.
Transmission: Front wheel drive. Automatic clutch. Single gear.
Tyres/wheels: 215/55-17 (7.0 X 17)
Engine: Electric AC syncronous motor.
Power - torque: 111 kW (151 hp) - 273 Nm
Maximum speed - 0-100 km/h acceleration: 160 km/h - 9 s.

The joint candidacy of Opel/Vauxhall Ampera and Chevrolet Volt, with 330 points, has been distinctly preferred by CotY 2012 Jury members, who put Volkswagen Up! second with 281 points and Ford Focus third, with 256.

Volt/Ampera offer is a mature product, after years of development and perfectioning by General Motors, and the first example of an electric vehicle with extended range. Others will come along this path. The concept, addressed to the fears of potential customers in front of an incipient recharging net of electricity for vehicles, implies energy generated on board, to continue the journey, once exhausted the rechargeable batteries. In the case of the Ampera/Volt, that means a 1.4 petrol engine working in semi-stationary regime. The balance between electric drive range and combustion-engine help takes in account the usually short daily displacements of the average car user. The electrical autonomy is rated at around 60 km with normal driving, then it comes the 1.4 to the rescue.

Viability of such approach, in a time when recharging possibilities on the road are limited, has been positively assessed by Jury members, who see in the Volt/Ampera a product better suited to consumers' needs than the conventional electric car. By the way one of those preceded the Opel/Chevrolet in the CotY title. In the early phase of distribution in Europe, Opel has reckoned to have around 7,000 firm orders of this model, in spite of a high price, somewhat moderated by public subsidies.

Some stringent crash test in USA recorded heat control problems in the battery pack, and the possibility of a fire. GM has thoroughly addressed the matter and applied new solutions, with better protection of the batteries and more efficient cooling systems, so customers can be assured.